CALOI//CAR ADDICTS SUPPORT GROUP

Online Campaing

A creative initiative encouraged drivers to reconsider their car usage and its direct impact on the quality of life in major urban centres. A call centre was established for individuals addicted to driving, where they could receive support or significant discounts on any Caloi bikes sold during the "Free Car Day" event. This initiative was featured in several publications, including Creativity-Online, Advertising Age, Latinspots, Ads of the World, Adeevee, Brainstorm9, and São Paulo Creative Club.

Role: Creative Art Director
Credits:  Agency - Tribal Worldwide/DDB CD - James Scavone, Ricardo Schreiner   Creatives - Leonardo Martinelli, André Kovadloff and Roberto Stahelin

Audi-Volks
Omnicom
Pitch

Real-Time
Automotive Visualization

This shooting and animation are part of the winning presentation to the Audi-Volkswagen pitch by the Omnicom Group.

The pitch involved multiple agencies and sectors within the group, and the CGI team's challenge was to showcase a variety of applications for the cars, targeting different audiences and moods while maintaining high-end quality.

My role was creating the car in a cosmopolitan environment at the golden hour and producing a 360-degree animation.

Role: Concept - texturing - lighting - render - colour grading
Pipeline: Blender - Unreal Engine
Credits: RAPP - UK/Ominicom Group

Audi-Volks
Omnicom
Pitch

Real-Time
Automotive Visualization

This shooting and animation are part of the winning presentation to the Audi-Volkswagen pitch by the Omnicom Group.

The pitch involved multiple agencies and sectors within the group, and the CGI team's challenge was to showcase a variety of applications for the cars, targeting different audiences and moods while maintaining high-end quality.

My role was creating the car in a cosmopolitan environment at the golden hour and producing a 360-degree animation.

Role: Concept - texturing - lighting - render - colour grading
Pipeline: Blender - Unreal Engine
Credits: RAPP - UK/Ominicom Group

Audi-Volks Omnicom Pitch

Real-Time
Automotive Visualization

This shooting and animation are part of the winning presentation to the Audi-Volkswagen pitch by the Omnicom Group.

The pitch involved multiple agencies and sectors within the group, and the CGI team's challenge was to showcase a variety of applications for the cars, targeting different audiences and moods while maintaining high-end quality.

My role was creating the car in a cosmopolitan environment at the golden hour and producing a 360-degree animation.

Role: Concept - texturing - lighting - render - colour grading
Pipeline: Blender - Unreal Engine
Credits: RAPP - UK/Ominicom Group